Since 2010, Tony Chen and the Channel Factory team have been helping brands and agencies to successfully advertise on Social Media. Our guiding principle is to constrain negativity and amplify positivity in Media. From initial focus on Brand Safety and Suitability, our service offering has expanded to provide both Managed Service and “Software As A Service” (SAAS) solutions for Agencies and Advertisers including Programmatic social campaigns with Guaranteed Outcomes; Contextually relevant, Brand Suitable campaigns; or Conscious-focused campaigns.

As a purpose-driven Minority Owned company we have special focus on accelerating inclusion and responsible practices in Media. Our DNA has inspired the development of our Conscious Advertising Program built upon the three pillars of DE&I, Sustainability and Civic Society. This program provides a suite of media-buying and content-creation solutions.